Business Owners & Entrepreneurs in Kerala, India, a wonderful chance to grow your business and come up on top of the industry & google search page result first page by learning Search Engine Optimisation(SEO) & other aspects of Digital Marketing in 5 days Crash Course in Digital Marketing & SEO.
What is SEO/Digital Marketing ?
According to Lyfe Magazine, SEO is an acronym that stands for search engine optimization, which is the process of optimizing your website to get organic, or un-paid, traffic from the search engine results page. In other words, SEO involves making certain changes to your website design and content that makes your site more attractive to a search engine. You do this in hopes that the search engine will display your website as a top result on the search engine results page.
Though search engine optimization can get quite complex when it comes to all the different factors that impact your ranking, the basic process is not as difficult to understand. Search engines want to provide the best service for their users. This means delivering results on the search engine pages that are not only high quality but also relevant to what the searcher is looking for.
In order to do this, search engines will scan, or crawl, different websites to better understand what the site is about. This helps them deliver more relevant results to those who are searching for certain topics or keywords. Similarly, the search engines will scan the site to determine how easy it is to navigate and read, rewarding user-friendly sites with higher rankings on the search engine results page.
SEO is the process that organizations go through to help make sure that their site ranks high in the search engines for relevant keywords and phrases. For instance, let’s say that you have an article about how to build a birdhouse. In order to get your content in front of the right people, you want to try to optimize your this blog post so that it will show up as a top result for anyone who searches for the phrase “build a birdhouse.”
Who is this SEO/Digital Marketing Crash Course for?
An SEO & Digital Marketing Crash Course for Business Owners is meant to guide them through the various aspects & ways they can improve their business’ online brand & drive meaningful leads & growth.
This course is for those who would like to push their marketing efforts online themselves or would like to hire & manage staffs for digital marketing inhouse.
The SEO & Digital Marketing Crash Course is being provided by EarnJobz in association in SEOgrey Digital Marketing & SEO & CET Skill Excellence.
Details of Digital Marketing Crash Course.
The crash course they provide is of 4 days(5 days if you have no background with computer & internet).
The course is a practice-oriented one, which covers the following;
- 1st day: Overview and learning everything theoretically(which covers a to z of Digital marketing)
- 2nd day: Practical 1 – Basic development, Technical SEO, On-page & Off-page SEO, Analytics & Search Console
- 3rd day: Practical 2 – Google Ads – Campaigns, goals, audiences, integration & analysis
- 4th day: Practical 3 – Facebook ads – Objectives, posters, demographics, budget, scheduling & results + LinkedIn marketing & miscellaneous
Those interested are advised to have a domain and hosting to work on, facebook page and Google AdWords to work with, (if not available, this can be set up afterward, but much better if you have them registered earlier) and an additional budget for their ads.
The course fee is ₹ 10000.
The crash course locations are at either Trivandrum(Kowdiar) or Kollam(Parippally) according to your choice.
To know more about Digital Marketing & SEO Crash Training Registration: